A Reality Check On Your Marketing Strategy
A Reality Check On Your Marketing Strategy The ‘Marketing Strategy’ is the way we have come up with for achieving our marketing goals and it should include two mandatory elements: – Which target consumers whom we can reach, hold a viable potential to buy whatever we intend to sell? – What is the offer (the […]
A Basic Sales Planning Strategy That Really Works
A Basic Sales Planning Strategy That Really Works There are six steps to generating new business and increasing your company’s revenue, all this takes is a little profiling and you can make all subsequent sales actions more effective. I firmly believe that planning is key and the answers to their questions often relate back to […]
7 Key Reasons Why Events Marketing Should Be Part Of Your Marketing Strategy
7 Key Reasons Why Events Marketing Should Be Part Of Your Marketing Strategy When it comes to any corporate or company marketing strategy you would include plenty of social events to the list. When you add the social events into your marketing strategy, you are able to make contacts with many other associates and it […]
Short-term Marketing Tactics Defined
Short-term Marketing Tactics Defined Short-term marketing is the process of using marketing tactics that produce revenue-centric outcomes nearly immediately. Examples of these outcomes are leads or purchases. These outcomes will follow your purchasing cycle. Generally, short-term marketing is a higher cost, has a more guaranteed return, but generally has a lower ROI. This is commonly […]
Strategy vs Tactics
Strategy vs Tactics If you don’t have a strategy, you are part of someone else’s strategy.” — Alvin Toffler “Grand strategy is the art of looking beyond the present battle and calculating ahead. Focus on your ultimate goal and plot to reach it.” ― Robert Greene, The 33 Strategies of War How are […]
6 Steps To Your Competitive Strategy
6 Steps To Laying Out Your Competitive Strategy Why do so many companies languish and watch as their business turns into a zero profit zone, while others seem to thrive? When you look at your business, whether it’s a new venture or a company with a long history, can you answer the following questions? What […]
5 Powerful Reasons
5 Powerful Reasons Why INSPIRATION Should Be a Part of YOUR Success Strategy Let’s face it. Life can be difficult. It just can be. Work pressures mount, family demands become overwhelming, health suffers, stress builds.I have to admit, it happens to me and when it does, when life gets to be too much or […]
